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PEAK New Year Video Broadcasting on the New York Times Square Exhibits International Ambition
Date: 2014/1/6   Hits: 3992
The New York Times Square which is honored as “the world crossroad” broadcasts the first China Sports Brand PEAK’s New Year advertisement video on January 1st, 2014. PEAK Ambassadors Tony Parker, Shane Battier and other NBA players, wearing Chinese tradition Tang Suit, wish everyone a happy new year. Visitors form all over the world and local citizens will see this video until Chinese Spring Festival.
The day before the video showing in the New York Times Square, PEAK just celebrated its 25th anniversary. After 25 years accumulation, PEAK has finished the basic work including name, trademark, administrative standard, brand and capital internationalization. Began with enter the NBA league as the first China brand, PEAK successively signed with FIBA, WTA and other international professional sports organizations. PEAK also endorsed more than 10 NBA players including Tony Parker and Shane Battier, and nearly 30 tennis players such as Galina Voskoboeva.
At present, PEAK overseas market has covered more than 80 countries and regions including American, German, Australia and so on. According to the 2013 mid report, PEAK overseas sale revenue has 14.8% of the gross revenue in the first half year of 2013 which is ranked NO.1 in China Sports Brand.
 
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